Problem: 4D Medical has amazing technology tagged "The future of lung health". They also recently received FDA clearance for one of their tools. Unfortunately they haven't gotten the widespread recognition and product awareness they deserve. They wanted to be able to show to prospects, customers and investors the accomplishments of the company, interest in the technology and significance of new FDA approvals.
Solution: Working with 4D Medical we planned to develop a video that would highlight the energy and excitement around 4D Medical’s innovative solutions to lung function reporting by featuring their presence at the industry's biggest event, ATS. The high energy video showcased technology, presented thought leadership, and showed excitement in the booth.
Outcome: This budget friendly approach to capturing all content at a single location met all of the company goals for raising awareness and resulted in a super engaging end-result that met all communication targets.