The Blog

A heart-stopping exhibition

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The Tin Man can forget Emerald City in his search for a heart and look no further than the Heart Rhythm Society (HRS) meeting, where the greatest minds in the field gather annually to improve the future of cardiovascular health. This year the show took place at the Boston Convention Center. For the duration of the conference, Meditech Communications’ work was on full display, grabbing the attention of thousands of attendees in a series of breathtaking animations and videos.

For Meditech, creating graphics for a towering 80-foot outdoor marquee was a new and exciting challenge. The marquee was unique in its design, with seven screens covering almost 3,000 square feet and utilizing nearly 2.3 million LED lights.

During the creative process and before submitting the final graphics for use, the Meditech team worked collaboratively with the client by providing 3D renderings that illustrated exactly how the promotional graphic would appear on the giant display.

Meditech’s presence at the conference was not limited to the marquee. Another prominent display was a 160-foot wide video wall that spanned approximately 2,000 square feet. This was just another canvas for Team Meditech to bring to life.

Additional custom-tailored videos and digital signage were created to attract and engage audiences at the conference. For Meditech, receiving positive feedback and appreciation from our client was a very rewarding part of this project.

Dorothy may have followed the yellow brick road on her journey to Oz, but we are blazing our own path with unique solutions for our clients’ biggest challenges.

To join the growing global presence of medical technology leaders who turn to Meditech Communications for solutions in video production, 3D animation and more, contact us at 651.636.7350 x100 or accounts@gomeditech.com.